Standing By Value
2 weeks ago, we published an articles relating to driving value and creating a differentiation titled "Are You Any Different". Food for...


Cloud Nine or Getting All Cloudy?
If you are active on social media, almost everywhere you turn, flip and refresh, news and launches of cloud related products are seen. It...


Are You Any Different?
Has anyone ever ask you the golden questions, "Why do I need to buy from you?" "How are you different from the rest of the distributors?"...


7 Practical Guidelines for Selecting Training Vendors
Selecting a training vendor is not as simple as choosing someone who covers the topic we want addressed and delivering the class. A...


5 Factors To Consider When Investing in Training
Many customers we spoke to understand the importance of investing in training. Afterall, training brings along a string of benefits - it...


Ever Heard of Commodity Syndrome?
In our last post, we shared the reasons why distributors have a justified existence and also peeked into the differences between a...


Time To Revisit Our Sales Process?
We all know that the dynamics of change in the market is prominent. The way a sales person engages a customers, from hard selling, to...

